The 31st China International Furniture Fair (Shanghai Pudong) is entering the countdown from September 8 to 11 at the New International Expo Center; the Modern Shanghai Design Week will be held from September 7 to 10 at the World Expo Exhibition & Convention Center; with over 3,200 exhibiting brands and covering an area of 350,000 square meters, the event will focus on brand expansion overseas, modular furniture, metal furniture, and original design. The pre-registration channel has already been opened.
The 50th Longjiang Exhibition (Shunde Longjiang) opened on August 19, with all six exhibition halls open. The main focus is on industrial digitalization, e-commerce live streaming, and dual channels for domestic and foreign trade. The Shunde government plans to introduce support policies for the integration of the furniture industry and other industries, promoting the transformation of manufacturing towards residential solutions.
There are 6,950 furniture enterprises above designated size, with a revenue of 257.61 billion yuan, a year-on-year decrease of 8.6%; total profit of 4.57 billion yuan, a year-on-year decrease of 52.7%, and an industry profit margin of only 1.8%, indicating pressure on domestic demand. Exports have seen positive growth for six consecutive months, with exports in the first half of the year reaching 36.02 billion US dollars, a year-on-year increase of 3.2%, and a monthly export growth of 9.5% in June. Domestic furniture retail sales amounted to 86.97 billion yuan, a year-on-year decrease of 3.7%. Renovation of old houses and aging-friendly renovation have become the main growth sectors.
Canada has introduced counter-tariffs, imposing a maximum of 50% tariffs on furniture, steel, and aluminum products, which has impacted steel and wood furniture export enterprises;
New regulations on the import of Turkish oak have been implemented, leaving domestic solid wood furniture enterprises facing a shortage of oak raw materials;
The final ruling of the anti-dumping review for wooden bedroom furniture from the United States has been issued, with some enterprises being included in the nationwide unified entity taxation, leading to an increase in export costs.
According to the data in "2026 Furniture Factory Going Global Guide", the total size of the global furniture market is expected to reach $833.94 billion in 2026; the scale of furniture e-commerce will exceed $280 billion, with online penetration continuing to rise. Europe and the United States remain the largest consumer markets, while Southeast Asia, the Middle East, and Latin America lead the world in growth rate. There has been a significant shift in European consumer preferences, with buyers gradually reducing their procurement of all-solid wood furniture and preferring modular, lightweight, and steel-wood composite furniture. They are becoming increasingly strict about environmental traceability.
Angie Chair Industry, represented by a group of enterprises, participated in Movelsul Brasil, the largest professional furniture exhibition in Latin America, and received inquiries from numerous buyers regarding office chairs and ergonomic seats. The Latin American market has become an important emerging market for domestic furniture enterprises to diversify risks away from Europe and the United States.
The Dubai INDEX Home Furnishing Exhibition, a leading home furnishing exhibition in the Middle East, will be held from September 28th to 30th. There is a robust demand for furniture for residential and hotel projects in Saudi Arabia and the United Arab Emirates, presenting prominent opportunities for engineering orders.
The domestic furniture × home textile collaborative overseas matchmaking event was held in Shanghai. Furniture and home textile enterprises are banding together to venture overseas, with the export of complete home solutions emerging as a new trend in foreign trade, and the competitiveness of the single product sales model declining.
Nanyang Hardware
